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With a unique design concept and dedicated writing, ImageMaker integrates, in its presentations, a balanced coexistence between technical accuracy, corporate and marketing values, strategic communication and cinematic appeal.

ImageMaker offers several Writing Services: Creative, Technical and Business Writing

ImageMaker’s Corporate Presentations and Documentaries are conceptual, meaning that they have a clear focus point, explicit message and scripted to target a pre-determined audience using appropriate diplomacy, tone and structure.

ImageMaker’s Full Story Scripts are a complex combination of technical, scientific, corporate, socio-political, marketing, financial, global economical and geographical information within a conceptual script that is suitable for narration. The principals of dramatic writing are applied to stimulate the audience’s curiosity and hold their attention till the end.



Creative Writing

Our professional Creative Writer, with 21 years of experience, is responsible for the Script Writing for Corporate Presentations, Documentaries, TV Commercials and Full Feature 3D Animations.

Scripts can be from 30 sec long for narration of TV Commercials or short Technical 3D Animations up to full story scripts for Corporate Presentations and Documentaries.

ImageMaker’s Full Story Scripts are a complex combination of technical, scientific, corporate, socio-political, marketing, financial, global economical and geographical information within a conceptual script that is suitable for narration. The storyline has to be strong and targeted towards a pre-determined audience. At the same time the script needs to be highly visual, exciting and of a definite pre-determined length.

In applying the principals of Dramatic Writing, a story is created that stimulates the audience’s curiosity and therefore holds their attention right till the end.

Interviews with key people can be integrated in the Corporate Presentations and Documentaries, and are an effective tool to cover personal and professional insight, to relay a mission statement, and to show the key people behind the company or a project. For Interviews, Supportive Interview Scripts are written.

Full Story Script Writing goes thorough different stages:

  • Research
  • Concept Development
  • Story Outline and Content Listing
  • First Draft
  • Second Draft
  • Third Draft
  • Final Script

As a Full Production House ImageMaker has several writers:

Creative Writer – Scripts
Technical Writer – Corporate Website content, articles, news releases

Our Approach

Years ago, ImageMaker, in a way, invented the ‘Corporate Documentary’ in order to meet its client’s requirements for corporate video’s that needed to contain highly technical information combined with corporate, financial, marketing and socio-political subjects. ImageMaker believed that, without a clear concept, a strategic target, and cinematic appeal, such a wide range of subjects would be in danger of becoming a dull, unfocused sum up of information.

The idea for the ‘Corporate Documentary’ was born.

With a unique design concept and using dedicated writing, ImageMaker has managed to integrate, in its presentations, a balanced coexistence between technical accuracy, corporate and marketing values, strategic communication and cinematic appeal.

mageMaker’s Corporate Presentations and Documentaries are conceptual, meaning that they have a clear focus point and an explicit message. They are designed to target a pre-determined audience using appropriate diplomacy, tone and structure. These Documentaries are not just a sum of facts packed within a nice story, they are a psychological tool.

Well designed, these presentations can be ‘in a way’ manipulative in the positive sense of the word. Several story structures can be used to direct an audience’s emotion and steer an audience to the right conclusion. The principals of dramatic writing are applied to make the viewing experience pleasant, exiting and stimulating.

Strengths

ImageMaker’s Scripts:

  • effectively cover a wide range of extremely information-intense subjects
  • are conceptual, and have a clear focus point and an explicit message
  • are written  to target a pre-determined audience using appropriate diplomacy, tone and structure
  • use story structures to direct emotion and steer an audience to the right conclusion
  • stimulate the audience’s curiosity and hold their attention
  • explain complicated technical and scientific processes in clear language
  • applying the principals of dramatic writing, that stimulates the audience’s curiosity and therefore holds their attention right till the end

Application

Technical 3D Animation Presentations are a powerful visual tool as part of:

  • Bid Proposal Packages
  • AGM Presentations
  • Capital Raising Trips
  • Presentations to Institutional Investors
  • Preparation of Applications for Government Licenses
  • Community Information Packages
  • Social and Environmental Planning Presentations
  • Marketing, IR and PR Packages